“It was a pleasure working with Shawver through the refinement of our brand image and the development of our website, showroom signage and collateral. They really listened to what we were asking for, which minimized the number of revisions necessary to get a design that we could all agree on. Although our company was already building significant sales momentum when we launched the new brand, the new brand served to intensify and focus our service message for both our customers and our employees. Monthly sales hit the highest volume in ORCO’s 47-year history. The image is very appealing."
“Customers are asking for window decals of the brand image to put in their truck windows. We’ve had ORCO’s truck drivers tell us that people next to them at a stop light get their attention to tell them how “cool” the dog is. Our branches have come up with many ideas to make the brand image even more dominant in their locations and in the marketplace. There is a real pride in what we are accomplishing at ORCO Construction Supply these days and our new brand image is a big part of that.”
Kathleen Roulet, Director of Marketing ORCO Construction Supply
“Just wanted to drop a quick note about what a good experience I had working with Amy in your office on changing our logo and materials used to communicate. She was easy to work with, patient with the right hemisphere challenged accounting mentality and we ended up with a product everyone is happy with. She did a great job.”
Jim Pease, CPA/CVA WH Mayer Accountancy Corporation
“I just got back from DAC on Tuesday! What a show! The most successful one IKOS has had in the 13 years of exhibiting at DAC! I want to thank everyone at Shawver who put it all together. Our booth graphics, demo suite graphics and promotional items stood out from everyone else at the show. Day in and day out people stopped by to tell us how great we looked - even our competitors!”
Kris Stahlman, Director of Corporate Communications IKOS Systems, Inc.
“I wanted to thank you for the crisp and effective logo, brochure and website design and implementation. Not only is it a professional presentation of our complex services, you made it a painless experience for us and easy to maintain in the future.”
Greg Thome, President SavingsPath Associates, Inc.
Our company has evolved over time to respond to the growing needs of our clients. Working with Shawver Associates is like hiring a marketing consultant, design and creative services firm, and web development company all at the same time. Our goal is to provide you with all the services necessary, at one location, to create consistently effective marketing programs.
No more miscommunication because the marketing, creative and web experts are all working together under one roof. No more hodge-podge, mismatched marketing materials. Everything including your web site, advertising, collateral and direct mail will be promoting the same benefits. And no more inconsistent, disconnected marketing messages. We’ll develop budget-conscious programs that will make your efforts consistent and effective.
Stop marketing waste. The first thing we do with a new client is evaluate how they are spending their marketing dollars. Most of the time we can find an area where money is being wasted on non-productive media or activities. Our outside objective view of your situation will help you see things differently and could save you money right away.
Become a marketing mastermind. We want to make you look good. We work with you on a personal level and give you the benefit of the lessons, principles, and techniques we've learned and successfully applied. You will discover time-tested, proven marketing methods that will make you a better marketer. You'll become the marketing guru of your company.
The anti-ad agency model. We won't recommend a “"getting your name out there"” marketing strategy for you. In order for that type of marketing to work you have to spend –millions if not billions– of dollars to get peoples' attention in todays cluttered marketplace. Whether we're creating advertising, direct mail, or web based campaigns, we use measurable, direct response methods so you can track results and calculate your ROI.
Our clients get a lot of attention. Your projects are important. Missing deadlines is not an option. So, we guarantee our deadlines. And it’s the effective communication throughout the project that helps us deliver on our promise. Whether in person, by email or by phone, we keep you up-to-date and the project moving along towards on time completion.
We also pay attention to the details. Nothing is more frustrating than getting a proof back on a critical marketing piece that is full of mistakes and misspellings. We’re not perfect but we strive to be. We use a double proofing system, meaning no job goes out until it's been reviewed and signed off by two people. On web projects we guarantee typos will be fixed within 24 hours.
We form collaborative partnerships with clients. No one knows your business better than you. The challenge is finding the most efficient way to let prospects know what’s special about your products or services. So we always start by working closely with you to get to the heart and soul of your business. Then it’s our job to package and deliver the benefits you bring to the marketplace.
Objective number one: Results. Marketing activities must be held accountable. Too often money is spent on projects that don’t make anything happen. This is exactly what we want to help you avoid. Together, we set specific, measurable goals. Then we take the action necessary to accomplish those goals. And we guarantee it!
“Your people are wonderful to work with”. We hear this all the time from clients. I know it sounds like bragging but it’s true and we are very proud of it. We love what we do and we work hard to help our clients become more successful. We take our work seriously but that doesn’t mean it isn’t fun.
There really aren’t any other creative services firms that offer the combination of services and expertise that we do. What’s different about our company is that we have dedicated marketing professionals, a graphic design and creative services team and web development technicians all working together under one roof.
Most creative firms don’t offer the necessary services that support and complement corporate in-house marketing management. We realize that clients today have a need for this level of service. We become an advisor for you. We do the necessary research and planning then we make recommendations on which techniques and tactics will work best. Then, our marketing group works hand-in-hand with our design, creative and web development teams. This means that your key messages, positioning and brand image are clearly and consistently communicated throughout all your marketing materials. Our strategy is to build focused, cohesive marketing programs that will have a resonating impact on your prospective audience.
Imagine you have your very own personal design and creative services professional, dedicated to you alone, taking care of every project detail quickly and efficiently. But that's not all, this person is not only talented and creative but is also a seasoned project manager and team leader. This describes the One-On-One Associate System we use at Shawver Associates. Once your strategic plan is in place and it's time to begin creating the tactical marketing tools, you'll work directly with your own dedicated Senior Associate. This gives you a single point of contac, making it easy to keep track of project details and deadlines.
Here are some of the other ways clients benefit from this unique system:
In our book, this all adds up to better customer service and the development of successful long-term working relationships. In fact, we believe that trust, commitment and genuine concern for people are critically important aspects in our business and personal relationships. Click here for information on our services.